Free UTM templates
UTM templates for every channel
Copy-ready UTM parameters for Meta, Google, WhatsApp, influencers, email, QR codes and more, each set up so GA4 puts the clicks in the right channel.
Three rules that keep UTM data clean
- Lowercase everything. GA4 treats Facebook and facebook as two different sources.
- Use underscores, not spaces: diwali_sale_2026.
- Agree on one value per source and medium for the whole team, and write it down.
Save these as team templates
In Stackly your team picks a saved template, pastes the landing page and gets a branded short link with the right tags. Nobody types utm_source by hand again.