A branded URL shortener and campaign tracking tool for digital marketers, agencies and freelancers. Create short links on your clients' domains, keep UTM tags consistent across your team, and see which ad, post or email drives clicks — by channel, city and device.

Can I manage links for multiple clients?

Yes. Connect each client's domain (paid plans), group links into campaigns and collections per client, and add team members with roles. Reports can sync to a Google Sheet for each client.

How do UTM templates keep our tracking consistent?

Save UTM presets for source, medium and campaign once, and everyone on the team builds links from them. No more fb vs facebook vs meta_ads splitting your data in GA4 or Looker Studio.

What do the analytics show?

For every link: total clicks, unique visitors, UTM source, medium and campaign, city and country, device, browser or in-app source, and trends by week or month. You can export reports or sync them to Google Sheets.

Is click tracking the same as conversion tracking?

No. Stackly measures clicks on your links. Conversions (purchases, sign-ups) are tracked by your ad pixels or GA4 — Stackly makes sure every link passes clean UTM tags so those tools attribute correctly.

Is there a free plan?

Yes. The Free plan includes short links, QR codes and basic analytics, with no card needed. See the pricing page for the exact limits of each plan.

How much do paid plans cost, and how do I pay?

Paid plans are priced in rupees, billed monthly or yearly — yearly saves you about two months. Pick a plan on the pricing page or from your dashboard and send a request; our team confirms your payment and activates the plan.

How long is my click data kept?

It depends on your plan. Older clicks move to an archive and stay there for 60 days before they're deleted. Growth and higher plans can download their archived data as a CSV.

All UTM templates

UTM template · SMS

UTM parameters for SMS campaigns

GA4 has its own SMS channel, but only if you tag the links. Short links also keep messages within character limits and DLT templates.

utm_sourcesms

GA4's SMS channel matches source or medium = sms.

utm_mediumsms

Same value keeps it simple.

utm_campaignweekend_sale

The promotion.

utm_contentsegment_a

Which audience or message version.

In GA4 these clicks show up as SMS.

Build your link

Landing page

utm_sourceutm_mediumutm_campaignutm_content

https://yourstore.in/weekend?utm_source=sms&utm_medium=sms&utm_campaign=weekend_sale&utm_content=segment_a

Shorten & track it free

Tips

Register the short link domain in your DLT template so messages aren't blocked.
A branded short domain gets more taps than a generic one.

Common mistakes

Long tagged URLs that push the SMS into two parts and double the cost.

UTM parameters for SMS campaigns

Build your link

Tips

Common mistakes

More UTM templates

Meta Ads (Facebook & Instagram)

Google Ads

Instagram influencers & creators

UTM parameters for SMS campaigns

The template

Build your link

Tips

Common mistakes

More UTM templates

Meta Ads (Facebook & Instagram)

Google Ads

Instagram influencers & creators